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Chief Revenue Officer
Posted by Clayton Shold in Podcasts
Carl Moe focuses on revenue – your revenue. If you wake up at night worried about revenue for your organization this is a podcast you want to listen to. Perhaps you don’t go by the handle Chief Revenue Officer but you have accountability in the capacity of CEO, CFO or CMO. In this podcast you learn that revenue is a system level activity similar to any other business system such as a quality system, ISO system or accounting system. It is comprised of four inter-related core processes – selling process, forecast process, a talent selection process and an incentive process.
Carl Moe is the author of “Sales Revenue System 2.0 / Your Chief Revenue Officer B2B Success Model.” He is the founder of CRO Success – an organization dedicated to developing and delivering the tools, processes and systems Chief Revenue Officers (CRO’s) need to succeed.
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